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Truth 16. Confidentiality Counts

“Loose lips sink ships,” said an Allied slogan during World War II, reminding non-military citizens and members of the armed forces alike that one casual comment could have critical consequences. Keeping quiet was the only way to ensure that information did not fall into enemy hands. Something mentioned to a friend or acquaintance could be passed to someone else less friendly who might employ that information to dangerous ends. The safest option was to say nothing at all.

We may not be in a conflict situation at work, and the impact of letting something slip may not be so disastrous, but a similar attitude toward the dissemination of information is nevertheless advisable. The dealings of organizational life mean that there is a lot of confidential information around, only some of which you yourself will be party to. Keeping quiet about what you do know will help protect your company, the individuals who work there, and your own reputation.

There are three main groups of information that you need to guard. On a macro level, there is overall information about how your organization operates: numbers, strategy and plans. Within the organization, this information may be common currency, but it is good practice not to share it outside the walls unless it is ready to be public information like in an annual report. Then there is specific information about current negotiations and deals. Often this should not be talked about beyond your immediate team, let alone outside the company. Finally, there are facts about individuals, such as salary and personal details, which should be shared with almost no one. Even in organizations where everything is available to everyone on the server, the personnel file is often the only one to be locked and passworded.

Managing confidentiality is about guarding the above information well until you are in a situation where it is appropriate to disclose them. There are no hard-and-fast rules, but in general the “need-to-know” principle works well: the time to let others know confidential information is when you need their support to work with you on something. It’s tough to operate as a team unless everyone has shared knowledge of issues and events. This is trickier when working with an outside consultant or partner. They can be major leakers of information, through thoughtlessness rather than malicious behavior. Get them to sign confidentiality agreements and give them guidelines to pass on to their staffs.

There is no such thing as a confidential conversation. Without developing paranoia, there are a few sensible precautions that it is therefore wise to take. Never discuss anything sensitive in a public place like an airplane or restaurant since you never know who is nearby. And never talk to the press without preparation, in case you say something by accident. There is nothing truly “off the record” with most reporters.

The analogy of a dimmer-switch can be useful when thinking about confidentiality. Many people seem to have on/off switches when it comes to spilling information: once they’ve started saying something they end up saying it all and saying it again elsewhere. It’s safer to imagine yourself gradually turning your dial up or down, releasing information at levels that you sense are appropriate. Trust your instincts: if you get any feeling that what you are saying or about to say is at all controversial – sometimes, for example, someone will suddenly perk up and show curiosity about something that you thought they already knew – heed that feeling and turn the switch down, steering the conversation elsewhere.
 
 

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